Public Transportation
CHK America Inc.
Business Challenge
Established in 1999, CHK America is the premier best practice provider of customer information solutions for the US public transportation industry.
With no marketing department, CHK America was looking for a professional firm to lead their marketing and PR efforts.
How We Helped
Coverly Professional Services provided the following marketing and public relations services for CHK America, Inc. from 2011-2016:
- Handled all press relations from press releases to booking interviews, and speaking engagements.
- Developed White Papers providing design, copywriting, and media distribution services.
- Ghost wrote and published articles in various transit-specific magazines & online newsletters.
- Designed media ads and wayfinding maps for 17 international hotel properties
- Designed templates utilizing “styles” to create brand-consistent templates for company RFP responses and reports.
- Handled all media placement both digital and print.
- Provided social media strategy and management.
- Produced online newsletter utilizing MailChimp.
- Regularly developed slide decks.
What They Said
“Coverly Professional Services ensures that our name and brand are highly visible within the transit industry through a directed and continual publicity effort that includes social media, high caliber copywriting and developing solid media relationships that result in high quality exposure. I also appreciate their flexibility and quick project turnarounds.”
– Rick Wood,
President and CEO
CHK America, Inc.