Professional Services
C.I. Partners Direct
Business Challenge
C.I. Partners Direct, Inc., is a national fundraising and consulting firm headquartered in Southern California specializing in the strategic planning and implementation of multi-channel direct response programs for nonprofit organizations. They were seeking a new website to better reflect their top-level services.
How We Helped
- Website – Working alongside selected website developer, CoverlyPro created a Site Map and provided overall creative direction, including selection of industry-specific photos and SEO copywriting, identifying keywords and phrases. www.CIPDirect.com
- Branding – Crafted new company tagline: “We Develop Donors™” as integral element of brand message. Encouraged securing www.WeDevelopDonors.com as a way to create a clear success message to clients and prospects.
- Design – Folded new brand messaging and color palette into all marketing materials, providing design services in the production of sales sheets, business cards, letterhead, presentation folder, and note cards.